Marketing Begins At Home: Dave Barry, media prophet
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mike dunn · 3 years agobut i think his wife should podcast the games (if allowed) - it needs to be thought of as additional content - not the same as the filtered & edited version that makes it to the 57" screen (playable on ipod video, psp, pc/mac whatever) - behind the scenes, interviews w/ average atheletes, local atheletes, niche content - the stuff huge advertisers don't pony up the big bucks for but is sure to have communities of interest - gotta think outside the tube...